White label furniture, built under your brand in Jodhpur, India.
Put your name on handcrafted solid-wood, wood & metal, marble and décor furniture — without owning a factory. We manufacture to your design and brand, document every container for US, UK and EU import, and ship from a first trial order up to repeat container volumes.
White label furniture means your name on the shelf — and ours nowhere on it.
White label furniture is built by one manufacturer and sold under another company's brand. Retailers, online sellers and distributors use it to launch a signature range without running a factory, holding timber, or managing overseas compliance. That is exactly the gap we fill: you own the brand, the design direction, the labels and the packaging; we own the wood sourcing, the craft, the quality control and the export documentation. On the product, the carton and the paperwork your buyer sees only your brand.
You own the brand
Your logo, your labels, your packaging and your catalogue — presented end to end. We never mark the product or the carton with our name, and we do not publish client names.
We own the make
Solid-wood sourcing, custom CNC and carving, finishing, assembly or flat-pack, and QC on every piece — across our own factory and a vetted Jodhpur, Moradabad, Saharanpur and Jaipur network.
Compliance travels with it
FSC chain-of-custody, Vriksh timber-legality and EUDR-ready due diligence ship inside every container, so your branded order clears customs as cleanly as our own lines.
Four routes to your brand — pick the one that fits your launch.
In furniture these terms overlap, and buyers use them interchangeably. What matters is how fast you need to launch and how exclusive the design must be. Most ranges use a mix: ODM to fill a catalogue quickly, OEM to develop the pieces that define the brand.
| Model | What it means | Speed to launch | Best for |
|---|---|---|---|
| White label | Your brand on a product we manufacture — our name appears nowhere | Fast | Retailers & marketplace sellers building an own-brand range |
| Private label | The same principle, often with deeper brand and packaging control | Fast to medium | Distributors & chains wanting a consistent house line |
| ODM | Your brand on our proven catalogue designs, your wood & finish | Fastest — proven tooling | Scaling a catalogue quickly with low development risk |
| OEM | Made to your drawings, dimensions, finishes & tolerances | Longer — development & sampling first | Signature, hard-to-copy pieces & designer collections |
Whichever route you choose, the compliance, QC and packaging standard is identical — see how a full program runs on our private-label manufacturing hub.
A full catalogue to brand as your own.
Anything with a solid-wood heart can carry your brand — in sheesham, mango, acacia, teak, reclaimed wood, rosewood, rubberwood or pine, paired with wrought iron, marble, leather, cane, bone inlay or brass. You can consolidate several branded categories into one compliant container.
Solid wood furniture
Dining, bedroom, living, office and outdoor — plus wood & iron industrial pieces, all brandable to spec.
Browse the furniture range
Décor & accessories
Planters, trays, mirrors, lanterns and bowls — the high-margin, container-filling range for own-brand retail.
Browse the décor range
Reclaimed & sustainable wood
Reclaimed, FSC and deforestation-free lines to anchor a sustainability story your buyers can verify.
Explore reclaimed woodYour brand on every surface a customer touches.
On the furniture
We mark pieces to your brand with engraved or burned logos, laser-etched detail, woven or printed labels, metal badges and hangtags. Custom CNC carving lets us reproduce a signature motif consistently across a whole collection — the kind of detail that is hard for a competitor to copy.
On the packaging
Choose retail-ready, gift, branded or Amazon-FBA-ready cartons printed with your artwork, barcodes and FNSKU labels. Flat-pack / knockdown packing cuts freight and breakage for marketplace and drop-ship sellers, while assembled packing suits showroom and contract delivery.
Your label on the product — our paperwork behind every container.
White label does not mean private risk. Every order we build for your brand carries full timber-legality and market-compliance documentation, so your container clears customs and your buyers trust the label. We hold FSC chain-of-custody and Vriksh timber-legality, handle Dalbergia sissoo (sheesham) under CITES, and are EUDR-ready with geolocation and deforestation-free due diligence — backed by SEDEX/SMETA social audit, ISO quality management and SGS inspection. Certificate numbers are shared directly with serious buyers, never published.
| Market | What your brand ships with |
|---|---|
| Timber legality | Vriksh verified · CITES-compliant sheesham |
| Sustainability | FSC chain-of-custody · reclaimed-wood lines |
| EU & UK | EUDR-ready · geolocation · UKTR |
| US | Lacey Act support · CARB / TSCA finishes |
| Social & quality | SEDEX / SMETA · ISO · SGS inspection |
| Export packing | ISPM-15 heat-treated · flat-pack options |
How a white-label program runs with us.
Share your brief
Send drawings, a reference piece or a catalogue line, plus your brand and packaging artwork. We quote FOB/CIF with MOQs and lead times.
Sample & approve
We prototype and ship a physical sample LCL so you sign off wood, finish, hardware, build and branded packaging before committing to a container.
Produce & inspect
Your order is built across our factory and vetted network over a typical 30–45 day lead time, QC-checked and documented for compliance.
Brand, pack & ship
Labelled and packed to your spec — retail-ready or FBA-ready, ISPM-15 compliant — then loaded from Mundra / Nhava Sheva.
White label furniture, answered.
What is white label furniture?
White label furniture is manufactured by one factory and sold under another company's brand. You own the name, the design direction, the labels and the packaging; we own the wood sourcing, the craft, the quality control and the export paperwork. The buyer sees only your brand — our factory stays invisible on the product, the carton and the documents.
Is white label the same as private label and OEM?
In furniture the terms overlap. White label and private label both mean the product carries your brand rather than ours. OEM (make-to-your-spec) and ODM (your brand on our ready designs) describe how the product is developed. We run all four models, so you can brand a proven ODM design quickly or develop an exclusive OEM piece from your own drawings.
What is the minimum order for white label furniture?
A trial or sample order can ship LCL so you can prove the product and the branding before you scale. For best wholesale pricing thereafter, one 20ft full container load is the standard minimum, and we consolidate mixed white-label categories — furniture, metalware and décor — into a single branded container.
Can you brand both the product and the packaging?
Yes. We apply your brand through engraved or branded marks, woven or printed labels, hangtags and burn stamps, and we pack in custom retail-ready, gift, branded or Amazon-FBA-ready cartons printed with your artwork and barcodes. Assembled or flat-pack, your buyer experiences your brand end to end.
Is white label furniture from India import-compliant for the US and EU?
Yes. Every white-label order carries the same documentation as our catalogue lines: FSC chain-of-custody, Vriksh timber-legality and EUDR-ready due diligence, with US Lacey Act support, UK Timber Regulation, CARB/TSCA formaldehyde-compliant finishes and ISPM-15 export packing.
Will my designs and brand stay confidential?
Yes. OEM designs, specifications and artwork are produced for your brand only, inside our own factory and vetted manufacturing network under managed QC. We do not publish client names and we do not resell bespoke white-label designs to other buyers.
Send us your brief, or a piece you want built better under your name.
Tell us the design, the wood, the finish and the brand — we will sample it, document it and ship it under your label, from a trial order up to repeat containers.